Dr Mumbo was fascinated to read the results of a new study which demonstrates that adlanders are not like normal people. 26% of ad/marketing professionals have used illicit drugs at an office party, compared to only 3% of what Dr Mumbo fondly refers to as Muggles, or non-magical people.
Most crucially, advertising staffers use social media differently to “normal” people, with 71% paying attention to brand posts on Facebook compared to 23% of Muggles.
The study was distributed via social media as an infographic and was commissioned by an advertising agency.
Dr Mumbo saw it on Facebook.
Quad erat demonstrandum.