Jan Sardi joins EncoreLive
Oscar-nominated screenwriter Jan Sardi has confirmed his participation in the Question Time session at next June’s EncoreLive conference in Sydney.
Sardi (Shine, Mao’s Last Dancer, The Notebook) is the last member of the panel, joining Screen Australia CEO Ruth Harley, the president of the Screen Producers Association of Australia, Antony I. Ginnane, and See-Saw Film’s Emile Sherman (The King’s Speech).
EncoreLive is a one-day conference for film, television and digital media content professionals to discuss the issues and trends currently defining the industry. It is running under the aegis of the two-day Mumbrella360 event.
We’ve confirmed high-profile speakers for the following sessions:
- MasterChef
One of the highest rating programs in the history of Australian television also has one of the most successful brand extension strategies. FremantleMedia Enterprises’ Jon Penn and his team will discuss how this IP turned into a brand, covering the magazine, live events, consumer proudcts and online strategies. Joining them will be their business partners at News Magazines and Network Ten.
- Australian Film
How would the marketing industry reposition Australian Film as a brand? We’re about to find out.
With the participation of Screen Australia’s head of marketing, Kathleen Drumm, marketing specialists DLSHS and others TBC.
- TV is Dead
If TV is dead, what replaces it? Comedian and filmmaker Dan Ilic spent 2010 in New York City trying to answer this question, working with Vimeo, CollegeHumor and Next New Networks, to find out what is working and what isn’t. As it turns out, everyone in the digital space is just making it up!
- Branded Content
Creatively integrating a brand into transmedia content is not as easy as showing the product on screen. Learn from those who have obtained money from the big brands. Session presented in partnership with Metro Screen. The MC will be award-winning cross-platform specialist Marcus Guillezeau, with a panel featuring Vokyo Entertainment’s Anthony Diamanakis, Lisa Gray (The Feds) and others TBC.
- #TVTwitter
Watching TV and tweeting is so much fun it’s almost criminal. Twitter can give a show a new platform – could it be responsible for killing a program too?
- Encore Question Time – with Emile Sherman, Anthony I. Ginnane, Ruth Harley and Jan Sardi.
More speakers and sessions will be announced soon at encorelive.com.au
EncoreLive will be held on June 7 at the Hilton Hotel, Sydney. To discuss sponsorship opportunities and showcasing your business at the trade expo please contact: Sean McKeown on +61 2 8296 0219 or sean@focalattractions.com.au
