Jane Nicholls appointed commercial director at Ipsos MediaCT

Ipsos MediaCT has appointed former CEO and head of sales and marketing for Horizon Media, Jane Nicholls as its new Commercial Director.

Nicholls will lead the commercialisation and go-to-market strategy for emma, the new audience readership survey which was announced last week.

“Jane brings a wealth of credentials and experience to this important new role at Ipsos MediaCT. She will develop a commercial go-to-market strategy and lead the sales team for our new cross platform audience insights survey, emma, to media agencies and advertisers,” said Simon Wake managing director Ipsos MediaCT.

An experience sales executive with more 20 years experience, Nicholls has previous worked at News Limited Fairfax Media and Reader’s Digest.

“I am really excited about this new role at Ipsos MediaCT and to be part of the go-to-market team for this world-class audience insights survey,” said Nicholls.