JCDecaux appoints Max Eburne to newly-created role of chief commercial officer
JCDecaux has promoted general manager of sales and marketing, Max Eburne, to the new executive role of chief commercial officer.
Max Eburne promoted to chief commercial officer
Eburne will be responsible for JCDecaux’s commercial development nationally, including growing its existing client portfolio, leading new product development and investment, new technologies, media agency partnerships and new business.
Sydney sales director, Oliver Newton, has been promoted to national sales director while group sales manager, John Harris, has been named states sales manager (NSW).
JCDecaux CEO, Steve O’Connor, said: “With his talent, dedication and a great team of people, Max was the natural choice for this role, which will be pivotal in steering our next growth phase.
“We are delighted with the early success of our digital out-of-home launch in Sydney, which continues to roll-out in the city and beyond. It’s already achieving strong advertiser interest and consumer engagement and there is much more to come. Max will steer the commercial offering of our new digital and existing product range across Australia.”
Eburne joined JCDecaux as an associate director in the UK in 2006 before moving to Australia in 2009 to take up the role of GM, sales and marketing.
He said: “I’m thrilled to be stepping into this new position as JCDecaux continues to grow across Australia with new digital ad solutions and street furniture. The successful launch of our Digital Citylights was just the beginning of what we are yet to unveil and we have several product innovations and refurbishments underway.”
All appointments are effective immediately.
Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.
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