Jonas Katzellenbourg promoted to planning head at newrepublique
Newrepublique senior planner Jonas Katzellenbourg has been promoted to planning head where he will lead strategic planning for digital.
The announcement:
August 23, 2011 –
As newrepublique, the new age agency for the digital age, gears up to announce new client wins, an in-house reshuffle has taken place to meet growth demands. Jonas Katzellenbourg, previously a Senior Planner with the organisation, has been promoted to Planning Head, where he will lead client brand and strategic planning into the digital space.
With brands realising there is an immediate need to move their assets and products online, newrepublique’s uniquely placed skills are becoming increasingly popular.
newrepublique represntative, Nima Yassini said, “Jonas has a deep understanding of newrepublique’s bespoke strategic planning products, and he has delivered some outstanding results for our blue chip clients such Zurich, University of Western Sydney and the City of Sydney. He lives and breaths the newrepublique brand values, and this, backed by an impressive international body of work connecting brand with digital, made him unquestionably the right person for the job.
“I feel that our clients and potential clients will truly benefit from having Jonas at the forefront of their strategic planning in the digital age.”
Jonas’s background has had a strong focus on global campaigns, with a specialty in articulating a brand’s legacy in different cultural environments. As such, he has developed a niche in the high end market, and in paricular, developing mass market products through the line, having worked with brands such as Veuve Clicquot, AirArena, Kazaa, Deals Australia, American Express and Volvo.
Jonas said, “I knew joining newrepublique would be an exciting career opportunity and it has been very rewarding to date. Planning for such a diverse range of high profile clients has been a great way for me to apply my existing knowledge and combine this with new unqiue tools and process of newrepublique. ”
Source: newrepublique press release
Congratulations to the big guy, thats excellent and well deserved.
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“the new age agency for the digital age”
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