Julian Cole appointed to NY strategy role at BBH
Julian Cole, previously at The Conscience Organisation in Sydney, has landed a big job in the US as strategy director at ad agency BBH New York.
Cole will work as lead digital strategist on brands including Axe, Sprite, British Airways and Baileys.
He told Mumbrella: “It is a really exciting time to be in the States. Agencies had stripped their staff back through out the GFC and now they are building them back up to deal with the new communication landscape.”
BBH is one of the most respected agency brands in the world with offices in London, New York, Singapore, Sao Paulo, Shanghai and Mumbai.
Cole’s appointment comes less than a fortnight after fellow Aussie Mark Pollard – previously with McCann Sydney – became global planning director for Lenovo at Saatchi & Saatchi New York.
Cole told Mumbrella: “I really think that there is going to be a really surge of Australian planners/strategists who will make the move over here. The timing is right, the market has definitely bounced back from the GFC, the E3 visa works a treat and the market loves Australians.”
The E3 visa is available to Australians working in speciality roles in the US.
Before working at TCO, Cole was one of the founding staff at now defunct Photon social media agency The Population. He also writes the AdSpace Pioneers blog.
Mumbrella’s 2009 interview with Cole:
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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Ah… The Brain Drain continues…
(Congrats to the fella, however.)
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Good job buddy!
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Great move for BBH & Jules. I hope they like unicorns.
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Good lad.
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Congratulations JC. well deserved and an awesome move on BBH’s part.
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Wow, congrats JC. What a massive move!
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What are Aussie agencies doing to keep their talent?
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BBH are one of my favorite US agencies purely for the quality of their strategic thinking
Congratulations mate you couldn’t have landed a better role to kick start your US career
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Big up yourself!
Don’t stop wearing those high tops either
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YEH LAD! STILL REPPIN KERSER TO THE FULLEST!!
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Congrats matey!!!
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Woop Woop!
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Congrats dude!
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Amazing, bro.
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Congrats! Enjoy NYC.
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Jules, You Rock. Well done.
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nice one brother
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Nice one Jules! What a gig. Woot woot
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well done JC. we miss you and your shoes!
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Brilliant move, Jules. Monash are proud of you!
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Well Done Julian, couldn’t have happened to a smarter bloke
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Always years ahead of everyone from a young age. Dedicated and talented, still I wish you did more creative writing like the old days, so much gold.
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Fantastic news! Congrats JC 🙂
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