Kate & Co wins San Pellegrino PR account
Kate & Co has been awarded the public relations account for San Pellegrino and Perrier.
San Pellegrino’s brands include S. Pellegrino, San Pellegrino Sparkling Fruit Beverage, Acqua Panna.
The agency will be in charge of brand activations, sponsorships, product launches, brand ambassadors, influencer engagement and media coverage.
Kate & Co will also manage the brands’ social media channels.
Kate Keane, co-director at Kate & Co, said in a statement: “Our diverse client experience, particularly in the food, beverage and hospitality space, coupled with our team’s expertise make us the perfect fit. We look forward to a long-standing and successful partnership.”
Brett Hibbs, director at San Pellegrino and Perrier, added: “Working with the dynamic team at Kate & Co. is the right move for our brands. They bring a huge amount of expertise to the table and we look forward to working with our account team to achieve our PR and social media goals.”