Dr Mumbo Keyboard Cat and Telstra do not mix May 3, 2010 12:55 23 Remember how Facebook stopped being fun when your parents asked to be your friends on it? Now Telstra has stolen Keyboard Cat from us. Update: And the first remix is on YouTube too: topics Advertising, keyboard cat, T-Hub, Telstra, Three Drunk Monkeys Share Tweet Share Comments: 23 reevesy 3 May 10 man, i hope Keyboard cat got some fishy treats for his part in this one. Reply Sam 3 May 10 I was hoping, perhaps naively, that keyboard cat was going to play off the T-Hub ad itself. What is next, someone gets a phone bill over $9,000? Or Xzibit puts a T-Hub inside a T-Hub? This is madness.. Reply iusedtosellshit 3 May 10 Lame Ad for a Really Lame product. Reply Claude Ware 3 May 10 Oh God. Can Keyboard Cat please play off the Telstra ad featuring Keyboard Cat? Reply audrey 3 May 10 epic lulz @ sam. my thoughts exactly. although would very much like to see the xzibit one. Reply SexyNinjaMonkey 3 May 10 Yeah i saw this ad the other night and had an immediate WTF reaction. Sam, I would love to see them make one with a bill ‘over $9000’ Reply Mikolai 3 May 10 Way to destroy a perfectly good meme 🙁 Reply Andrew 3 May 10 Oh wow, turns out I CAN dislike Telstra even more. Reply Adam Paull 3 May 10 Keyboard Cat is a PERFECT fit for this Telstra product – both are dead and stuffed… Reply josh909 3 May 10 This ad made me want to destroy something beautiful. Reply Kristie 3 May 10 SO LAME! I CRINGE every time I see this ad! Can’t even believe Telstra let it go to air. It’s trying WAAAYYYY to hard. Reply 8apixel 3 May 10 LOL @ Andrew – I hope this is the first and last meme they use. It just feels like this big massive brand (that’s had bad opinion for… forever) needs to reinvent itself. It certainly won’t do anybetter by attachign itself to ‘popular’ things. I feel for them, I do. But there must be a better way. Com’on Telstra! Throw money into better service first before advertising and gadgets! Reply AdGrunt 3 May 10 Jesus wept. This makes the World Envy series of ads (John McEnrone / Dustin Hoffman / Bob Geldof campaign epic fail) seem good. Reply 8apixel 3 May 10 LOL @Andrew and jsoh909. Telstra should throw money into better service than advertising or cool gadgets that no one can afford Reply iusedtosellshit 3 May 10 What were the creatives smoking to think this was “cool” anyway? Creative 1: “right we have to advertise this “thingy” the client has. Creative 2: “what does it do?” C1: its some box thing that you get the internet on C2: oh like You Tube and Stuff? C1: yeah i think so… C2: oohh.. so whats funny on you tube these days? C1: oh i dunno, its blocked int he office i think… let me ask my kids The risk of using a popular viral element of your campaign guys is you just become Lame and Aged overnight. We have moved on from the Cat, today its Soldiers doing GaGa Reply tbone 3 May 10 haha it’s such a neither-here-nor-there product Reply Anonymous 3 May 10 And on the first brithday of Keyboard Cat going viral: http://www.aolnews.com/story/k.....eos/469972 Way to get down with the kids, Telstra Reply Pharian 3 May 10 LOL SAM!! OVER 9000!!! OMGOGGLES Reply Jimmy Cracker 3 May 10 Shows a total lack of understanding of the KC internet meme. They’ve KC’d their own ad. Reply A 4 May 10 Telstra lost. Reply R 4 May 10 Which agency developed this concept? Reply Malkuth Damkar 4 May 10 Is the next one going to have Hitler talking about how bad this ad was? Reply XZIBIT 5 May 10 http://bit.ly/cY8AdQ too good. Reply Comments are closed. ADVERTISEMENT Most Discussed 122 Comments Sky News drops Outsiders from schedule after sacking of Mark Latham 50 Comments Sky News sacks Mark Latham and refuses to say whether Outsiders will remain on air 48 Comments Why that Pepsi ad isn’t as bad as you think it is 37 Comments 457 visa axing to hurt PR industry with ‘PR manager’ to be removed from temporary visa list 35 Comments Job cuts, one brand and the future: Will Fairfax get it right this time around?