Kite Communications wins Volt Bank’s consumer PR account
Kite Communications has been named the PR agency of record for Volt Bank’s consumer account.
Part of Sefiani Communications, Kite Communications won the consumer PR account for Australia’s first digital bank following a competitive pitch process.
Kite Communications will work with the digital bank to handle its earned media, social media, content strategy and influencer relations.
Lilla Kelemen, head of brand and marketing at Volt Bank, said in a statement: “Our mission is to have the world’s happiest consumers and a bank that Australians can be proud of. From the very first meeting, it was clear that the Kite team understood us, and what we are looking to achieve.”
Lori Susko, general manager at Kite Communications, added: “We are delighted to be working with Volt Bank and we truly believe in what they are trying to do for Australian banking customers.
“Their technology, outlook and operating model have the potential to fundamentally change how Australians think about money, and we look forward to working closely with volt bank to communicate their value to Australians.”