Kochie reveals his next big move
David ‘Kochie’ Koch’s first move after departing Sunrise has seen him invest in Nexba and Goodness Group Global.
The announcement:
David Koch, the former Sunrise host, has invested in Nexba and Goodness Group Global, the Australian beverage company on a global mission to rid the world of sugar & artificial ingredient consumption.
Koch, 67, signed off as host of Sunrise on the Seven Network in May after a 21 year stint at the helm of Australia’s most popular breakfast TV program.
It’s Kochie’s first significant investment since he decided to depart the Seven Network for a life away from the TV studio cameras. The Pinstripe Media founder has now invested in Nexba’s Series B capital raise. Nexba is currently in market raising $7.75M as part of its ambitious growth strategy.
Nexba is a leading brand in ‘Naturally Sugar Free’ functional soft drinks that has removed more than 6 billion grams of sugar from global diets. Its range of crafted soda, kombucha, nootropics, iced tea and mixers can be purchased in major supermarkets and retail outlets across Australia, New Zealand, South Korea, UK and Europe.
Kochie’s investment follows the recent news that Australian cricket captain Pat Cummins had signed on as a global brand ambassador and shareholder of Goodness Group Global, the parent company of Nexba. The company’s vision is to build a house of “better-for-you” brands under the Goodness Group Global umbrella.
“I met the Nexba founders on a plane 10 years ago and have followed and admired their journey ever since. When the opportunity came to become a shareholder, I jumped at the chance,” said David Koch.
“I love supporting young Aussie entrepreneurs and Nexba joins a group of 6 other startups and scaleups I’ve invested in over recent years. Whenever I assess the suitability of a company for potential investment, there are a few key principles that guide me. One is the quality and integrity of the founders of the business and the other is having a strong purpose to deliver value & impact long term. In the case of Nexba and Goodness Group Global – I overwhelmingly support both.
“We know that Nexba is on a mission to create a lasting impact of better health and wellness and that’s not only a worthy journey to join, but is hopefully a good investment decision as well”, he said.
Nexba co-founder and joint CEO Troy Douglas said, “Having Kochie join Goodness Group as an investor and advisor is a significant milestone in the journey of our business. Apart from being a much loved well-known figure, David brings immense expertise and experience in business and his guidance will prove to be invaluable. We’re delighted to have him on board and his involvement reaffirms the immense potential and value of our Goodsweet alternative to sugar & artificials in the food & beverage industry.”
This year, Nexba expanded to become Goodness Group Global with the goal of building a house of brands that ‘taste good & do good’ while creating positive change by removing sugar and artificial ingredients from consumption.
All of the Nexba drinks are powered by their Goodsweet® natural sweetener which emulates the taste of sugar without the nasties. Consumers, retailers & governments, locally and internationally, are increasingly focused on health & wellness with rejection of both sugar and artificial sweeteners.
Beyond beverages, Nexba and Goodness Group Global has also partnered with The Cheesecake Shop to deliver a no added sugar, keto friendly, Black Forest Torte. With significantly less calories, the torte is currently available in all 29 West Australian stores and is the first time the Group has collaborated externally utilising its proprietary Good Sweet® natural sweetener.
The opportunity to own shares alongside Kochie and Pat Cummins in Nexba and Goodness Group Global is available via a crowdfunded capital raise campaign on VentureCrowd. Budding investors better be quick, as it closes in less than two weeks!
Douglas also confirmed that Nexba and Goodness Group would collaborate with Pinstripe Media via new content initiatives in the months ahead as it aims to share “better-for-you” brands on scale
Source: Media and Capital Partners
