Experiential agency Kojo has won BMW Australia’s experiential account following a four way closed pitch.
The partnership will see Kojo deliver brand experiences for BWM Driving Experience, BMW’s sporting and cultural sponsorships including the Caulfield Cup and BMW Derby and BMW’s own property.

	
		
			
				
					Be a member to keep reading				
				Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.
			 
			
				Become a member			
		 
	 
 								 
								
							
Just checking, is their goal to “create bespoke experiences that resonate with each consumer and create lasting memories”?
Yes I’d like clarification on Kelly’s point.