Polycom appoints KP Communications as PR agency
KP Communications has been announced as the new PR agency for technology solutions provider Polycom.
Peterson: “Polycom is a great client with a compelling story to tell and I’m pleased to be expanding this relationship into the Australian marketplace.”
The PR agency has been working with Polycom in New Zealand since 2009 and is now extending the relationship to Australia with the aim of delivering targeted influencer strategy across media channels to with customers.
Gabrielle Cichero, senior director of marketing for Asia Pacific at Polycom, said: “Polycom has major plans to fast track its growth within APAC and ANZ is a hugely important part of this plan. We need a strong team that can hit the ground running and KP Comms has a deep understanding of our business and a strong track record in delivering what they say they will.”
Karen Peterson, founder of KP Communications, said: “Polycom is a great client with a compelling story to tell and I’m pleased to be expanding this relationship into the Australian marketplace. I’m also equally delighted to be working with Anastasia Jones again.”
KP Communications will also work collaboratively with PR operator Anastasia Jones of Communications Ink.
