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KPMG hires head of brand and marketing strategy as Sudeep Gohil shifts focus

KPMG has appointed Jadanne Dare as its new head of brand and marketing strategy, with Sudeep Gohil now fully focused on client work as partner at KPMG Customer.

In her new role, Dare will lead a team tasked with building KPMG’s multi-disciplinary brand in Australia, including the big four consulting firm’s profile in areas like digital and ESG transformation. She will report to KPMG national managing partner for client experience and brand, Amanda Hicks.

KPMG head of brand and marketing strategy Jadanne Dare

“We are delighted to have an executive of Jadanne’s calibre join us in this important role for the firm,” Hicks said.

“A passionate and highly accomplished marketing strategist, she is a proven marketing leader with decades of experience at top 100 global brands operating in Australia. Her technology background will no doubt be a huge asset as she works with our marketing function to drive future growth for KPMG Australia.”

Dare was hired from Amazon Web Services, where she was head of marketing for Australia and New Zealand from 2019. Prior to that, she worked in various senior marketing roles at Adobe Australia, software firm SAP, Verizon Business Asia Pacific, AT&T Australia and New Zealand and Sun Microsystems (now part of Oracle).

KPMG said Dare was chosen for her experience in creating go-to-market models that generate new demand and deliver revenue growth, and for playing an active role in helping develop the Asia Pacific CMO community.

Commenting on her appointment, Dare said: “KPMG is an organisation committed to making a positive impact on business and society, something encapsulated by the recent ‘How you grow matters’ brand campaign.”

“I’m excited to take on this leadership role with a high-performing marketing organisation and look forward to helping the team drive even stronger results for the firm, and in turn help KPMG to increase our impact for our clients and communities.”

Gohil

Gohil had been KPMG’s head of brand and strategy since he joined the firm in 2018, before taking on the additional role of partner at KPMG Customer when it was launched in 2022. He works alongside 12 other partners at the unit, including partner in charge Carmen Bekker.

Prior to joining KPMG he held key global roles including managing partner at Publicis India, group strategy director at 72&Sunny in LA and CEO of Droga5 Sydney.

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