Qantas appoints former Facebook exec Kristin Carlos as head of digital and entertainment

Qantas has appointed media executive Kristin Carlos as its new head of digital and entertainment.

kristin carlos - qantas

Carlos was most recently at Facebook where she was head of media partnerships across Australia and New Zealand and before that was director of connected entertainment at Yahoo7.

According to The Australian, Carlos will report directly to Olivia Wirth, Qantas’s group executive of brand, marketing and corporate affairs.

“Kristin will lead the digital function within Qantas, focusing on driving engagement across our social platforms and innovation in our in-flight entertainment with the upcoming introduction of onboard wifi,” said a Qantas spokesman.

During her eight years at Yahoo7, Carlos helped lead its online video strategy across properties such as Plus7. Prior to joining Yahoo7 in Australia she worked for Yahoo! in London.


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