KWP releases new campaign for SA research group
Adelaide boutique agency KWP has launched a follow-up campaign for the The Hospital Research Foundation (THRF) Group, which counts 11 charities under its management.
The campaign features 30 second TVC’s titled ‘The Ring’ and ‘Impact’, which feature the return of ‘The Beast’, who comes up against a young patient and army of real life patients, researchers, staff and supporters, all sporting boxing gloves as they come to join the battle against the beast.