Landcare asks public to do more than put donations in a tin
Conservation charity Landcare has launched an ad aimed at persuading consumers that rather than donating by putting money in a tin, the most valuable thing they can do is give their time.
The ad – “Donate” – has been created by Brave with production by Jungle Boys.
The campaign also includes radio, print, online and social media.
Heather Campbell, Landcare’s CEO, said: “People donating themselves and their valuable time is the reason the Landcare movement is what it is today and through this community service announcement campaign we hope to encourage a new generation of Landcarers.
Credits:
Brave
- Creative Director: Mark Lees
- General Manager: Peter Fitzhardinge
- Account Manager: Sophire Wright
Jungle Boys
- Director: Leigh Richards
- Producer: Nicola Patterson
- Director of Photography: Marden Dean
- Editor: Paul Swain
- VFX Supervisor: David Mosqueda
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
Linkedin
love it
User ID not verified.
me too, love it, yah
User ID not verified.
Not bad.
User ID not verified.
Jungle boys do it again!
User ID not verified.