F.Y.I.

Lavender appoints Didi Sutisna

Saatchi & Saatchi’s Didi Sutisna has been drafted into the role of  head of planning at Lavender.

The announcement:

Didi Sutisna will join Lavender as head of planning in August. He arrives from the head of planning role at Saatchi & Saatchi Malaysia and posts at Dutch hot shops

KesselsKramer and Strawberry Frog. Didi said “What drew me to Lavender was its philosophy of consumer-centric ideas and solutions. It’s not something that they just pay lip service to but it is the mantra of the whole organisation. Internally and externally.”

“I love the fact that Lavender has a multi-discipline offering. With its design, advertising and digital capabilities the agency not only embraces the ‘new world’ of communication but it is ideally positioned at the forefront of shaping it.” “I’m excited to work in an independent shop again in one of the best creative hubs of the world, Sydney” said Didi. Lavender is Australia’s largest independent communications agency.

It was created in 1997 by Will Lavender and has grown to over 90 full time staff. The agency is built around three core disciplines: design, advertising and digital. Will Lavender said “we create valuable experiences – usually online – then drive consumers to experience that value”. Lavender’s clients include Westpac, Microsoft, IKEA, News Ltd, BT, Luxottica.”

Source: Lavender Press release

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