Let the games begin: Mumbrella Awards 2025 shortlist is here

April 10, 2025 11:55

The marketing, media and PR industry’s best and brightest companies, campaigns and workers have been named in the 2025 shortlist for the Mumbrella Awards.

Advertising agency Thinkerbell has received 11 nominations this year across a broad range of categories. They include Mumbrella Award for Insight; Mumbrella Award for Innovation; Content Marketing Strategy of the Year; Best Use of Retail Media; Best Use of Real-Time Marketing; Best Use of Experiential Marketing; Media Campaign of the Year; PR Agency of the Year; Full Service Agency of the Year; Independent Agency of the Year; and Creative Agency of the Year.

Meanwhile, Special — who picked up a slew of trophies at the 2024 Mumbrella Awards — is once again in the running this year. Special has earned six nominations. Its work on the Shift 20 Initiative Casting Call campaign is nominated for Pro Bono Campaign of the Year and Social Idea of the Year.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Matthew Leong

Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.