Lewis PR pushes into travel and consumer
Lewis PR is to launch a consumer and travel division after winning Como Hotels.
The announcement:
SYDNEY – LEWIS PR today announced the launch of its consumer and travel division in Australia, with work beginning immediately on the division’s first lifestyle client, COMO Hotels and Resorts. The launch follows the successful establishment of the division in the UK a year ago, with subsequent rollout to markets including Hong Kong, India, Singapore, France, Italy and Germany.
To drive the new division in Australia, and lead COMO activity, LEWIS PR has appointed Anna Denby as Account Director. Anna comes to LEWIS PR with an impressive career in the travel and tourism sector with experience across hotel groups, aviation, wholesale, leisure, MICE and regional and national tourism boards.
Anna commented: “I am extremely pleased to be welcomed into the LEWIS PR family. They have a strong and focused ethic that is highly respected throughout the world and hold a very impressive stable of clients. COMO Hotels and Resorts is a leading lifestyle hotel brand renowned for luxury, adventure, culture and wellness. I’m looking forward to working on raising the brand profile and ensuring that the COMO voice is heard across lifestyle, business and travel media.”
Andy Oliver, VP APAC at LEWIS PR, said: “This is a very exciting time for LEWIS PR in Australia and across the Asia Pacific region. We’re seeing strong growth for the company in the consumer and travel business and the demand from global clients to provide services in the APAC region is ever increasing. We’re very happy to welcome Anna to lead the charge into the consumer and travel sectors in Australia.”
LEWIS PR, which celebrates 10 years in Australia this year, has over 25 offices across Asia Pacific, North America and Europe, servicing sectors including technology, consumer, travel, and healthcare.
Source: Lewis PR press release
