Lexus is first luxury car to fit digital radio as standard
Lexus has become the first luxury car to fit digital radios as standard.
Digital DAB+ radios will feature in the new Lexus GS as part of an audio and navigation system.
Lexus joins the Toyota Camry Atara SL, the Hino 300, 500 and 700 series trucks, and some BMW and Audi models to fit digital radio as standard.
Commercial Radio Australia CEO Joan Warner said: “The announcement by Lexus to include Digital Radio DAB+ as standard in the GS is an exciting start to 2012 for digital radio. It is the first luxury vehicle to offer digital radio as standard and I know Lexus drivers will enjoy the digital sound quality and additional stations available.”
According to Nielsen data from 2011, 34% of radio listening took place in the car.
Lexis? Is the digital radio they’re installing a Sorny or Panosanic?
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I have a 2.5 year old BMW motorbike with a digital radio…….what took them so long to put one in a car???
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Did I read this correctly, Lexus is first but it joins BMW & some Audi models.
Are these cars not in the luxary bracket?
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First this: “Hino trucks become the first vehicles in Australia to fit digital radios as standard” (https://mumbrella.com.au/hino-trucks-become-the-first-vehicles-in-australia-to-fit-digital-radios-as-standard-66402)
Then this: “Toyota installs digital radios into its Camry model” (https://mumbrella.com.au/toyota-installs-digital-radios-into-its-camry-model-68569)
Now this…
I wonder what the next press release will feature
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nah.. just the usual PR spin to remind us that the new GS is coming – and I for one CANNOT wait!!
the new dynamic Lexus GS350 with LFA genes is gonna be an absolute ball-breaker, lookout all you MBA’s (Mercs, Beemers, Audis…)
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