Lexlab launches campaign highlighting ‘no BS’ approach to media buying
Independent digital advertising agency Lexlab has launched a new campaign designed to highlight its execution capabilities and demonstrate its position as a trusted media partner.
Centred around the theme that ‘Advertising Makes Good Better, But It Won’t Fix Bad‘, the targeted campaign reflect’s Lexlab’s genuine approach to media planning and buying, and its belief that advertising is an amplifier, not a ‘miracle cure’ for business.
Developed in partnership with specialist creative agency Subcreative, the messaging, while pretty tongue-in-cheek, provides insights to businesses, such as “If we found you, imagine how we can find your customers”.