LinkedIn appoints former Mediacom MD James Sneddon as national agency lead

Business social networking site LinkedIn has appointed former Mediacom managing director James Sneddon as its national agency lead.

James Sneddon is set to bolster LinkedIn’s agency team within the marketing solutions business.

Sneddon departed Mediacom in March last year after an eight month stint to “pursue other opportunities”.

Since his exit from Mediacom, Sneddon has worked as a consultant for digital and creative agency Instigate for 10 months.

The new role at LinkedIn will see Sneddon build and execute partnerships across the key holding groups and bolster the company’s programmatic offering.

Matt Tindale, senior director for LinkedIn marketing solutions in APAC, said: “It’s great to have James onboard. As an experienced business leader and someone who knows intimately what’s important to agencies and their clients, James will help us deliver value to all parties in an ever complex industry landscape.”

The appointment aims to bolster LinkedIn’s marketing solutions business assisting marketers to engage with professionals by using programmatic and data solutions.


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