F.Y.I.

Linktree launches Shopify integration to support the creator economy

Linktree has launched a Shopify integration.

The announcement:

Linktree, the market-leading linking platform, today announced it has integrated with Shopify to bring a streamlined shopping experience directly to the Linktree platform. Linktree users can now launch a Shopify storefront on their Linktree to boost discovery of their latest collections, including their holiday promotions, just in time for peak Christmas shopping season.

Through the Shopify integration, creators can seamlessly showcase products of their choice embedded directly to their Linktree, making it easy for visitors to browse, discover, and purchase. Shopify on Linktree grants users straightforward utilisation of the all-in-one commerce platform, facilitating easy management of brands across multiple touchpoints. Available for free to all Linktree users, this functionality allows creators to actively grow and connect to global audiences.

“Linktree is constantly looking for ways to improve the user experience for creators and Shopify is another iteration of that goal,” said Alex Zaccaria, co-founder and CEO of Linktree. “We are excited to welcome Shopify to our ever-expanding list of Linktree functionalities that enable users to streamline shopping, better connect with audiences and ultimately, drive more purchases. Linktree intends to integrate more platforms creators rely on to monetise and run their online businesses.”

The new integration offers all Linktree users a quick and simple Shopify sign-in and setup, the ability to promote any products or collections of their own choice, as well as live sync Shopify collections onto Linktree. Users can display six products at a time and host multiple links for different collections or stores.

Stores is the latest in a series of creator-focused efforts for Linktree, enabling quicker paths to purchase for followers and customers. This news follows the launch of Commerce Links, in March this year, a suite of tools that offers Linktree users easy and convenient ways to take payments directly on their Linktree.

Source: Sling & Stone media release

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