Madden brothers to front Vodafone housewarming promotion

madden vodafone

A Madden

Good Charlotte members Benji and Joel Madden have added Vodafone to their list of Australian endorsements months after the bumpy launch of their support for KFC.

The Madden brothers are fronting a contest offering Vodafone customers the chance to win an invitation to a “housewarming” party for them.

Joel Madden is one of the coaches on Nine’s The Voice, which returns for a second series on Nine later this year.

The promotion offers fans a chance to win tickets to a party labelled “The Madden’s Housewarming“.

maddens housewarming

Vodafone’s (grammatically challenged) housewarming callout

The ad features Madden knocking on neighbours’ doors to introduce himself and warn them about a loud housewarming party.

Ogilvy Sydney was appointed Vodafone’s ad agency in February last year.

Last year KFC unveiled the Maddens as spokesmen for the brand before it quickly emerged that they had previously championed vegetarian and vegan causes.



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