Mamamia in 2021: Two more podcasts, pregnancy video series, and beauty focus
Women’s media company Mamamia has announced two additions to its podcast slate, a social video series on pregnancy, and an expansion of its beauty vertical.
At its 2021 upfronts presentation yesterday, co-founder Mia Freedman introduced marketers and agencies to ‘When I Eat When’, a food podcast hosted by Silvia Colloca to launch in time for summer, and ‘The Undone’, a podcast for Gen Z dropping on November 19 and created by junior Mamamia employees and housemates, Emily Vernem and Lucy Neville.

Freedman