Masterchef winner announcement most watched entertainment show of the year so far

More than 2m metro viewers tuned in to Ten last night to watch 24-year-old Billie McKay win the Masterchef finale in a 5 hour cooking challenge.

Billie McKay

Billie McKay wins the 2015 Masterchef

According to Oztam overnight metro ratings, the winner announcement was the most watched non-sport program of 2015 (metro) so far with 2.13m viewers tuning in, well up on the revived 2014 Masterchef format, where 1.7m viewers tuned in to watch the winner announcement of the reality cooking show.

The show itself, which started at 7.30pm and ran until 10pm, had 1.84m viewers, up on last year’s average audience of 1.654m, with Melbourne the biggest market with 798,000 viewers from the city watching the winner announcement, more than the total metro audience for the 11th biggest show of the night, ABC’s 7.30.

Unsurprisingly Ten dominated the night with one of its biggest audience shares in years, 29.7 per cent, more than Seven and Nine’s shares combined.

Winner announcement viewers_02However, the franchise is well down on its early years, when it used to pull audiences of 3m plus, but has recovered from its 2013 audience low point of 1.057m. 

It came on a night when Ten’s rivals, Seven and Nine, largely ran dead with Seven featuring two episodes of Home & Away and then Highway Patrol while Nine had three episodes of The Big Bang Theory.

Home & Away drew 743,000 viewers while the Big Bang Theory drew 621,000 and 607,000 viewers for its repeat episodes,

In the news stakes Nine News’s 6.30 slot was the most watched news bulletin with 1.247m while Seven drew 1.028m in the same time slot. In the 6pm slot Nine had 1.123m to 1.071m.

Over on the ABC, Australian Story’s profile of Don Bradman’s granddaughter Greta Bradman drew 894,000 while a Four Corners looking at the business interests of Twiggy Forrest drew 743,000.

In audience share on their main channels Nine had 15.3 per cent, while the ABC beat Seven with 14.7 per cent compared with 14.4 per cent for the commercial network.

Nic Christensen 

Top 15 shows
3 NINE NEWS 6:30 Network 9 1,247,000
4 NINE NEWS Network 9 1,213,000
5 SEVEN NEWS Network 7 1,071,000
6 SEVEN NEWS / TODAY TONIGHT Network 7 1,028,000
7 A CURRENT AFFAIR Network 9 1,026,000
8 AUSTRALIAN STORY Network ABC 894,000
9 ABC NEWS Network ABC 881,000
10 THE PROJECT 7PM Network TEN 832,000
11 7.30 Network ABC 793,000
12 FOUR CORNERS Network ABC 743,000
13 HOME AND AWAY Network 7 743,000
14 HOT SEAT Network 9 699,000 187,000
15 MEDIA WATCH Network ABC 696,000

Audience share
Network TEN 29.7%
Network 9 15.3%
Network ABC 14.7%
Network 7 14.4%
Network 7TWO 3.9%
Network SBS ONE 3.5%
Network 7mate 3.0%
Network GO! 3.0%
Network ABC2 3.0%
Network ONE 2.7%
Network Gem 2.4%
Network ELEVEN 2.0%
Network ABC News 24 1.0%
Network SBS 2 0.6%
Network ABC3 0.5%
Network NITV 0.1%

Total Audience
Network TEN TTL 34.4%
Network 7 TTL 21.4%
Network 9 TTL 20.7%
Network ABC TTL 19.2%
Network SBS TTL 4.2%

Data copyright of OzTAM Pty Limited 2014. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.