Matildas deliver final World Cup message in new campaign, via Ogilvy and GroupM

The FIFA Women’s World Cup might be in the rearview mirror, but the Matildas have delivered a powerful and reflective final message in an OOH and social campaign for Football Australia, developed by Ogilvy.

As a natural extension of Football Australia’s ‘Til it’s Done campaign, launched in June before the start of the World Cup, the new campaigns lists off the Matildas’ many goals, some already ticked off, such yet to be achieved.