F.Y.I.

MCN bolsters sales team with two new appointments

Media sales company MCN has promoted Shae Bonney to national sales director, and appointed Jo Clasby as Sydney sales director.

The announcement:

MCN ANNOUNCES EXECUTIVE APPOINTMENTS

  • MCN increases focus on independent agencies and direct sales – Sydney Sales Director Shae Bonney promoted to new national role
  • Jo Clasby moves from Bauer Media to MCN as Sydney Sales Director

Australia, Thursday 12 April, 2017: MCN has increased its focus on independent agencies and direct sales, with the promotion of Sydney Sales Director, Shae Bonney, to a new national role; National Sales Director – Independent Agencies and Direct.

A long-term member of MCN’s sales leadership team, Mr Bonney has more than 15 years’ experience within the MCN business, and has spent the past four years as Sydney Sales Director. Prior to MCN, Mr Bonney worked in media sales with News Corp in Australia and the UK.

Jo Clasby, currently Bauer Media’s NSW and Queensland Sales Director, will join MCN as Sydney Sales Director from next month. Ms Clasby will be responsible for TV sales in the Sydney market.

A well-respected leader in Australian media sales, Ms Clasby spent over 13 years as Group Business Manager at Nine Network before joining Bauer Media in 2012, when it was known as ACP Magazines.

She brings to MCN over 23 years of experience in the industry, and an excitement to work for one of the most progressive media companies in the industry. Both roles will report directly into MCN’s National Sales Director, Nick Young.

Mr Young said Mr Bonney’s new role reflects an expansion of Australia’s independent agency market as well as the growth in inhouse media operations.

“We are delighted to promote Shae to the very important role of developing the independent agency and direct sales area of our business, which is a growth market for MCN as we move into the second half of the year. The role will allow MCN to focus on delivering our clients better business outcomes and continue to service our partners in a smarter and more efficient way. I look forward to Shae bringing his energy, commitment and vast TV experience, to this new position,” said Mr Young.

Ms Clasby said: “I’m absolutely thrilled to be joining such a dynamic and innovative company such as MCN and look forward to returning to my heritage and passion of television sales.  I will take pride in leading the Sydney Sales team and working with Nick and the rest of the MCN leadership team.”

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