Medium Rare Content Agency has appointed acting editor of Bauer Media’s TV Week Erin McWhirter as editor of Foxtel Magazine.
McWhirter held the deputy editor position of TV Week for the last five years and was the launch editor of TV Week Soap Extra magazine and managed the print, digital and social channels of both TV Week publications and the integration of the TV Week Logie Awards coverage across all platforms.
Bauer Media folded TV Week Soap Extra as a stand-alone magazine at the end of last year.
Gerry Reynolds, managing director of Medium Rare, said in a statement: “With a readership of over 800,000, Foxtel magazine is Australia’s number one entertainment title. Erin’s vast experience and passion for television make her the perfect appointment. We very much look forward to having her on board to lead our extremely talented content team.”
McWhirter said about her appointment: “Foxtel has been a trailblazer in television for more than 20 years and I am thrilled to be working with such an innovative company as it continues to enhance the viewer experience. I look forward to becoming part of the Medium Rare team to build on the foundations of an already strong magazine brand.”
Foxtel’s Magazine manager Cait Taylor said: “We welcome Erin as the editor of Foxtel magazine. The magazine is a valuable and important content discovery tool for our customers, and Erin is perfectly placed to help us to evolve and maximise our award-winning editorial in a dynamic media environment.”