Meet the Market: R/GA Austin’s Kyle Bunch on the Olympics postponement, the survival of sport and more

In this, the first episode of Mumbrella's Meet the Market series, vice president and managing director of the Global Sport Venture Studio of R/GA, Kyle Bunch, speaks from Texas with Mumbrella's Damian Francis about the challenges sport is facing.

Key talking points include:

  • The Olympics postponement: 3:21
  • What brands should do that had invested in sport: 9:42
  • Did sports react quickly enough to the changing situation?: 12:08
  • Esports and its current opportunity: 19:35

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.