Melbourne radio ratings: TripleM biggest loser as 3AW stays dominant
3AW breakfast’s Ross Stevenson and John Burns
The Melbourne radio ratings remained largely stable for the sixth survey of the year, with 3AW remaining the dominant force and FoxFM staying exactly static in its lead in the total people FM market.
Southern Cross Austereo’s TripleM was the biggest loser of the survey, down 0.5 points in total people to a 7.1 share, slipping behind rivals Gold and Nova which had 7.6 and 7.3 shares after gains of 0.4 and 0.5 respectively. Mix101.1 also dropped back 0.4 points to 5.8.
TripleM’s issues came from the breakfast team of Eddie McGuire, Luke Darcy and Mick Molloy dropping 0.5 points, but remaining top of the FM heap with 8.5, and a 1.3 point drop in the evening slot as the AFL season wrapped up.
Your reports need to have a date affixed to them. Otherwise it’s difficult to determine whether you are reading about the most recent survey or a previous one. This is my biggest gripe with many web pages. When was the article written? This is so important to be able to assess whether it is relevant to the information you are seeking.
Hi Rob,
If you look at the bottom of every article there’s the date and time they were first published.
Cheers,
Alex – editor. Mumbrella
Two AM stations have more than 25% of the audience between them (and only one of them is carrying advertising). What does this say about Melbourne audiences? Or does it say something about Melbourne FM?
Great 3AW are nimber 1 in the Melbourne. Tghere is a great cnace that Mix 10-1.1 will branded to asKiis 101.1 and their talented announcers will be signed by 3AW and the current Mix listeners & revenue will come to 3AW.