Mix FM unveils new logo

New logo

Australian Radio Network’s Mix FM has unveiled a new logo designed to convey the radio station’s “easy-going, uncomplicated, uplifting” characteristics.

National marketing director Jodie Koning, said: “The new

Old logo

logo signifies our intention to reinforce MIX as a Network. It is a statement of where Mix is headed – we’ve refined our music, got some great new talent across the country – both on and off air and the new logo is a statement of our commitment to developing and growing the brand further”.

The logo was created by Tea&Biscuits Design.

The logo launch follows a mixed set of ratings for the female-targeted network. In Sydney, Mix 106.5 grew share for  to 5%. In Adelaide, Mix 102.3 dropped one per cent share, while ratings were flat for Mix 101.1 in Melbourne.


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