Morning Update: John Lewis Christmas ad and Darth Vader parody; Pandora double its number of relevant ads; Copyranter on terrible taglines

November 9, 2015 8:06

https://www.youtube.com/watch?v=wuz2ILq4UeA

The Guardian: John Lewis Christmas advert: who is Moon Hitler?

How come he’s on the moon? That’s probably the first question you asked yourself upon seeing the new John Lewis advert this morning.

Well, maybe not the first – that was either “What sort of little girl owns such a powerful telescope?” or “How is he still alive without any oxygen? Shouldn’t his skull have exploded in a huge arc of bone and gore the second he took his helmet off, like that bit in Total Recall?” – but it’s likely to be the one that stuck with you.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

Topics