Morning update: Terry Crews marries himself for Old Spice; Buzzfeed creates first ad – with cats; Weight Watchers crashes the Super Bowl

https://www.youtube.com/watch?v=AtJPZGsqaYs

Creativity Online: Terry Crews Is Married to Himself in Latest From Old Spice

Old Spice is back with another zany spot featuring Terry Crews, and a lot of yelling. This time, Mr. Crews has a nightmare in which he keeps seeing his double — on the street, and even in the marital bed. The spot, by Wieden & Kennedy Portland and directed by Fatal Farm, is a follow-up to last year’s Get Shaved in the Face ad for the brand’s line of electric shavers, which showed Crews getting shaved by his mini-me. If you like it loud and crazy, this is for you.