Morning Update: Nike campaign stars 86YO nun; Converse uses rap to showcase climate-proof gear; Pokemon Go finds missing people
https://youtu.be/SEf7MoQYgzE
Creativity Online: An 86-Year-Old Nun and Ironman Competitor Is Nike’s Latest Star Athlete
Nike’s ‘Unlimited‘ campaign has showcased athletes who push their boundaries, including ads featuring babies, apparently super-human pros, a transgender duathlete and the U.S.A. basketball team. Nike adds another angle with a spot that tackles ageism. It profiles the extraordinary 86-year-old nun Sister Madonna Buder, who has competed in more than 40 Ironman races.
