Morning Update: Nivea’s ‘stupid’ ad; 13 biggest perks packages; China bans social media as news source

Ad Week: See the Nivea Campaign That John Hegarty Called the Stupidest Thing He’s Ever Seen

Ready for a sunscreen-shitting seagull?

Sir John Hegarty, co-founder of Bartle Bogle Hegarty and all-around advertising legend, was jury president of the Titanium and Integrated Lions at Cannes this year. And his jury recognized plenty of brilliant work, including the Titanium Grand Prix winner, REI’s #OptOutside campaign.

Front view Lear jet on tarmac

Business Insider: The 13 biggest executive perks packages in advertising, ranked by extravagance

While most advertising agency executives receive modest compensation packages compared to other industries, some of Adland’s top stars receive perks that hark back to the “Don Draper” era.

Our ranking of the biggest benefits packages among agency execs for 2016 includes private jet travel, family travel, accommodation, and big expenses allowances.

chinese flag

Beta News: China bans the use of social media as a news source

Continuing its control of the internet, China has announced that news outlets may not use social media as a source of news — at least not without official approval.

The Cyberspace Administration of China says that the move is part of a campaign to prevent the spread of rumors and fake stories, but most people will see it as the government continuing to flex its online muscles.

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Inc: How a Petition (and a Sense of Entitlement) Cost a Young Group of Interns Their Jobs

It began so innocently.

A young reader’s request for advice went viral over the weekend, via a blog post on The reader had received a summer internship with a company that does work in the individual’s desired industry. “Even though the division I was hired to work in doesn’t deal with clients orcustomers, there still was a very strict dress code,” the person wrote.

BT: Coffee shop customers shocked by ‘Like’ stunt in Cifas Data To Go video

A new film encouraging people to protect personal information online shows what happened when people were asked to ‘like’ a coffee shop’s Facebook page in exchange for a free coffee and croissant.

As the customers waited for their free drink, a team of background researchers searched across public websites to find as much personal information and data as possible within a maximum time period of three minutes.

donald trump election ads

Ad Age: Check Out Donald Trump’s New Online Ads

Donald Trump has passed another milestone of campaigning by introducing a collection of online ads into his still-sparse ad mix.

The Trump campaign ran just one online ad for a brief period during the primaries and only began disseminating display ads in earnest about two weeks ago. The Trump camp’s long-overdue entrance into digital advertising reflects the recent acceptance of its dire need to build a supporter list and generate donations.

Thorsten Nolte

Mumbrella Asia: Thorsten Nolte plans revival of agency as he pursues legal route to recoup unpaid client fees

Thorsten Nolte, the founder and CEO of Singapore-based digital agency Upfront, has announced plans to revive the business that closed at the end of last year after running into financial difficulties, and take a stand against clients who do not pay their bills.

Nolte, who launched Upfront in 2008, is engaged in legal discussions with Fiat Chrysler to recoup a seven-figure sum he says his former client owes the agency in unpaid fees.


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