Morning Update: Sept 13 – Dwarf clowns in advertising; Twitter confirms IPO; Facebook and autoplay; Zuckerberg on NSA
Adweek: Satisfy your craving for more dwarf clowns in advertising – The French agency BETC and client Canal+ are back with their latest commercial—an intriguingly odd production starring a bunch of dwarf clowns.
“Why dwarf clowns? The spot promotes a new Canal+ channel, launching this month, that’s fully dedicated to TV series.”
Techcrunch: Twitter is going public, files S-1 with SEC – Twitter confirms IPO with a tweet.
“Today Twitter confirmed that it has filed an S-1 with the SEC and is therefore on the road to going public. This is an important moment for Twitter, and for tech, as it shows that the IPO window is open.”
Ad Age: In prelude to ads, Facebook tests video posts that play automatically – Facebook is looking at autoplay.
“Facebook isn’t ready to unveil the video ads that it has been telling marketers about for more than a year. But it’s launching a test to determine the impact of video in user news feeds.”
Yahoo: Zuckerberg on NSA scandal: US ‘Blew It’ – Facebook founder speaks out at conference.
“Speaking at the TechCrunch Disrupt conference in San Francisco, he said: “Our job is to protect everyone who uses Facebook. Our government’s job is to protect all of us and our freedoms, and the economy and companies.”
