Morning Update: Sept 18 – Mad Men Season 7 to screen over two years; new Time mag editor, Gap’s new Twitter campaign
This is Morning Update our overnight wrap up of the international media and marketing news.
Mashable: Expanded ‘Mad Men’ Season 7 to air over 2 years – the next season of the ad industry’s favourite show will screen over two years.
“The series’ final 14 episodes will be split over two consecutive springs in 2014 and 2015, akin to the model AMC used for Breaking Bad. Past seasons included only 13 episodes.”
Ad Age: New editor at Time, says magazine will always exist in print – the new editor of the weekly news magazine believes print will continue.