Morning Update: Snapchat’s ‘privacy by design’ sunglasses; JWT launches print mag; what inspires creatives?
Digerati: Snap Inc. Does What Google Couldn’t – Exemplifies Privacy by Design
If there’s one thing to learn from Snapchat’s new camcorder sunglasses it’s that when products and services are designed from the ground up with the consumer in mind, they’ll have the best chance of succeeding.
Snapchat’s trendy new Specs are a fantastic example of this because they put the privacy of people on both ends of the lens front and center. It’s ‘privacy by design.
