Morning Update: worst ads of 2016; Funny or Die parodies Newfronts; Heineken wants second media agency; Upfronts hysteria

Suzan Ryan

May 23, 2016 8:47

Copyranter: The worst ads of 2016, so far

It’s time to give sponsored content architects and native advertising scribes a break, even though the stuff y’all create amazingly continues to be completely useless. This week is about “traditional” ads — terrible, appalling, dreadfully offensive traditional ads.

One of the worst things brands do is make up a stupid Ad Word about their product. They’re always cringeworthy. (In 2011, Durex actually trademarked “Wegasm.”) Above are two of the worst in the history of language.

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Suzan Ryan

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