Toyota tries for laughs in big kid ad

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Toyota attempts light comedy in a new ad promoting Toyota Means Business.

The ad from Oddfellows features “Zoe” the Toyota sales assistant first introduced earlier this year, this time helping a family pick out their new Kluger.

This is not the first time Oddfellows has produced an ad featuring “Zoe.” Last month, Mumbrella reported Oddfellows had produced an ad based on an American Toyota ad. The entire campaign is similar to a US series for Toyota.

The Australian agency is responsible for handling the advertising of Toyota business models. M&C Saatchi and Dentsu also share the Toyota roster.


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