Mumbrella announces full program for Automotive Marketing Summit 2022 with Sonar Group, Volkswagen, AMPOL and more

The full program for the 2022 Mumbrella Automotive Marketing Summit has been announced, taking place on September 21 at the Sofitel in Melbourne.

Ben Wilks

Among the additions to the lineup are Volkswagen Group’s Ben Wilks, discussing the challenges of launching Spanish brand CUPRA into an established and competitive Australian market. At a time where dozens of brands have failed in the battle to win the hearts and garages of the nation’s drivers, Ben will talk through how to succeed when the odds are against you.

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