Mumbrella Podcast: Meet the boss of new kids channel KidsCo; Makeup lessons for schoolgirls; The sucky Microsoft ad; Goodbye Merrick & Ross (and Kate Ritchie); Did Murdoch mean it?
In this week’s Mumbrella Podcast:
Mumbrella editor Tim Burrowes and deputy editor Camille Alarcon are joined by Scott Rhodie and KidsCo boss Paul Robinson.
On the agenda:
- Scott Rhodie exclusively reveals the name of his new PR agency;
- The Toyota social media agency race;
- Will we miss the Merrick, Rosso & Kate Ritchie Nova breakfast show?;
- Is the Aussie Microsoft ad the best Crispin Porter + Bogusky can do?;
- KidsCo boss Paul Robinson on launching a new children’s TV channel and why analogue radio needs to be switched off to drive digital take-up;
- Sponsored make up lessons for schoolgirls;
- Does Murdoch mean his threats about removing News Corp sites from the Google index?
You can also subscribe to The Mumbrella Podcast on iTunes and other podcatchers.
Recorded with the technical support of CBS Interactive
Hey Tim … interesting that Paul Robinson spent more time talking about digital radio than he did about KidsCo. I guess you can take the boy out of radio, but you can’t take the radio out of the boy.
Hey Camille … because teenage girls wear make-up we should make sure they know how to apply it properly so they look real good eh? By extension, does that mean we should assist teenage girls who have sex … hand out free condoms … a few DVDs on technique … maybe some live demonstrations? I think your logic and argument sucks big time.
User ID not verified.
In fairness, John, that was probably at least partly down to the questions I was asking him. It seems a shame to have the former boss of Radio 1 (a big deal in the UK) in the studio and not talk about radio!
Cheers,
Tim – Mumbrella
Oh keep us up to date on the Toyota agency race…
User ID not verified.