Mumbrella360 attendance numbers rise by more than a third to 1,507
The total attendance at this year’s Mumbrella360 conference rose by 36 per cent, audited numbers have revealed.
BuzzFeed’s Keith Hernandez was the opening keynote
According to the Audited Media Association of Australia audit, Mumbrella360’s total attendance number grew from 1,108 in 2013 to 1,507 this year.
Paul Murray introduces Mumbrella Question Time with Telstra’s Andy Bateman, ABC boss Mark Scott, Mumbrella’s Tim Burrowes, MFA chairman Peter Horgan and Communications Council chairman Sudeep Gohil
The conference took place at the beginning of this month at the Hilton Hotel in Sydney.
The MPA’s coffee stand
Meanwhile, the official unique visitor attendance number, which excludes the event’s 302 registered speakers, also rose by 36 per cent, from 804 last year to 1,097 this year.
And the total visits number rose by 65 per cent – from 1,201 to 1,987. This was helped along by the addition of a networking afternoon ahead of the main conference which saw 181 visits.
Mumbrella360 networking afternoon
The audited numbers:
Lachlan Murdoch, left, interviewed by GroupM boss John Steedman
PHD’s Nextival Live
Paul Murray, Merrick Watts and Zac Skulander discuss radio promotions
GroupM presented MGrad as an introduction to the media industry for students, including a presentation from ARN’s Tim Ross
Standing room only at the Mumbrella Masterclass theatre
ANZ BlueNotes presented a packed breakfast examining the economic outlook
Tim Addington quizzes PacMags’ Peter Zavecz, NewsLifeMedia’s Nicole Sheffield, Bauer’s Matt Stanton and Publishers Australi’s Geoff Hird
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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