Mumbrellacast: Bronwen Clune on saving journalism; Photon’s new CEO; PR agency outsources media relations; and dating on an island

Tim Burrowes

April 23, 2010 11:23

In this week’s Mumbrellacast:

Bronwen Clune talks about The Foundation for Public Interest Journalism
Masterchef delivers for Ten and the ABC’s iView triumph with Dr Who
Dating on an island courtesy of RSVP and Cook Island Tourism
News Corp executive takes up Photon CEO role
The PR agency that’s outsourcing its media relations – well, sort of

Featuring Mumbrella editor Tim Burrowes, deputy editor Camille Alarcon and House Party PR’ s Scott Rhodie. Production by Georgina Pearson.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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1 COMMENTS

John Grono 23 Apr 10

I think one of the issues re Hulu et. al. is the geographic rights that Hulu and/or the broadcaster own. They simply can’t assign rights to online if they don’t own them or if they don’t own them outside their home region.

This is having a flip-side impact. Local TV productions are having to pay talent for worldwide broadcast rights (capped by the number of runs) and for online rights (capped by time). Of course, this is 100% justifiable as the talent deserve the remuneration for the broader audience and reach. This can double the talent costs. However, the production funds available are steady at best, and as video piracy increases and advertising revenues are lost, production budgets will decline. Look forward to more videos of cats on keyboards, or agree to make modest payments to the people who produce the video that you all so voraciously want to consume for free.