Mumbrellacast: Accenture buys Droga5, adland’s pregnancy problem; Meet Mercer and Bell

On this week’s Mumbrellacast, we cast our minds back to a time two decades ago, when Nick Mercer and David Bell were planning the launch of their shiny new customer experience agency (18:19). They named it Mercerbell.

In the news chat, we discuss Accenture’s next creative acquisition in the form of Droga5, give our take on Ten’s next Bachelorette, and get to the bottom of adland’s pregnancy problem.

In the news

  • Droga5 bought by Accenture interactive ( (1:10)
  • Gogglebox’s Angie Kent picked as the next Bachelorette (04:00)
  • Ad spend dropped to 10 year low in February (07:48)
  • Adland’s pregnancy problem (11:40)

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Music credit: RetroFuture Clean Kevin MacLeod (incompetech.com)
Hard Boiled Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License

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