Mumbrellacast: Sam Wood debunks stolen recipe claims, Ten’s dire ratings and Ikon’s legal battle

In this week’s episode of Mumbrellacast the team tackles Ten’s woeful Sunday night TV ratings, the fall out from Ikon’s legal battle with former client Advangen and why NAB’s Andrew Hagger is the first casualty of the banking Royal Commission.

As well as the most talked about stories of the week, former reality TV star and Bachelor Sam Wood joins some of the editorial team to discuss his thriving business, debunk claims 28 by Sam Wood stole recipes, and unpack the reasons why he hasn’t posted on Twitter since 2016.

Plus, Wood shares his views on why Ten’s latest series of The Bachelor starring Nick ‘Honey Badger’ Cummins is proving to be a ratings hit for Ten.

Matthew Morgan, the chief marketing officer and advisor at 28 by Sam Wood, also outlines how the company positioned itself in an arguably competitive market and why marketers have a responsibility to help quantify influencer marketing.

In the news

In this week’s news roundup, the team discusses:

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Music credit: RetroFuture Clean Kevin MacLeod (incompetech.com)
Hard Boiled and Backbay Lounge Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License


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