Mumbrellacast: The Opera House debate, Ten’s reality pickle and Google+ is dead
This week, a huge promotion for The Everest Horse race was beamed onto the sails of the Sydney Opera House ahead of the race on Saturday. In the latest edition of Mumbrellacast, we break down exactly why the entire advertising community had something to say about it, and assess if the slippery slope argument might actually be valid.
We also take a moment to reflect on the passing of Google+, which was “sunsetted” after it was revealed the tech giant had known about a security breach affecting 500,000 users for six months before telling anyone about it.
Plus, The Bachelor finished and The Bachelorette began – but is Ten becoming a one-trick pony? And in this week’s creative corner, we profess our love of Volkswagen’s latest ad from safely within our adland bubble – but will consumers actually care?