What to expect from the localised edition of The Guardian Weekly
Last week, The Guardian revealed it would relaunch its global weekly print product, The Guardian Weekly, in a glossy magazine format. Zoe Samios chats with editor Will Dean about the new title, and what local audiences can expect.
You might assume that when a global magazine launches, little thought is put into the localisation of that product in each market.
And yet, as I sit on the phone early on a Thursday morning with The Guardian Weekly’s editor, Will Dean, it becomes clear it is certainly not the case for the revamped weekly edition, which has shifted from a newspaper to glossy magazine in the last week.
I used to get the old edition. it was not just curated content from the guardian, it had french and american content too, under their respective “le mond” and “washington post” mastheads.
It was printed on onionskin, fantastic package. you felt like a world traveller at the end of a very long piece of string connecting you back into the world.
The only print publication I regularly purchase and read cover to cover! Personally I did actually like the compact, unglossy and foldable nature of the old format.
Hope the content maintains the truly globally and varied focus. I love reading about the developments in South America, the struggles in Africa and the changes in Europe. There’s more than enough local drivel elsewhere to cover ScoMo & the other muppets.