Mumbrellacast: Why don’t ad agencies understand PR?; Clemenger’s Tim Parker on life after soccer; Vodafone’s image crisis

• Clemenger Group director Tim Parker on creating a health superagency
• Why don’t advertising creatives understand PR?
• The Vodafone backlash
• Breakfast radio’s high stakes
• Hahn Superdry’s big promo – unoriginal but does it matter?
• News Ltd goes carbon neutral.

Featuring Mumbrella editor Tim Burrowes, Fleishman Hillard VP of digital media Scott Rhodie and Clemenger group executive director Tim Parker.

Production by Georgina Pearson.

You can also subscribe to The Mumbrellacast on iTunes and other podcatchers.

Direct link to Mumbrella’s iTunes store listing for the podcast

Recorded with the support of:

Georgina Pearson

topics ClemengerFleishman-HillardMix 106.5MumbrellacastNews LtdOprahTim BurrowesTim ParkerVodafone

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Comments: 1

Craig 28 Jan 11

ARN’s Mix106.5 Great Australian Dream…its hardly an earth shattering or original promotion. This was done over 10 years ago by 2Day FM – who gave away a House, Car & Holiday as The Great Australian Dream. Next thing they’ll do will be ‘Beat the Bomb’ or ‘Battle of the Sexes’ !!

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